solve your attribution problems
Improve your customer lifetime value
solve your attribution problems
Improve your customer lifetime value
Leo
Head of Retention / Creative Director / Graphic Designer
Toronto, Canada
Free Consulting Calls
Reviews
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Leo Gubbins is a lifecycle marketing strategist specializing in loyalty and retention for leading DTC brands through email and SMS. He’s helped build high-performing customer retention programs for brands like Little Saints, Matty Matheson, Boy Smells, Oishii, Blip, Happy Tuesdays, Graymatter, Sero, Rainbo, Fairgrounds, and dozens of others, redefining modern e-commerce.
With a background in strategy, design, and storytelling, Leo blends data-driven insights with creative execution to craft lifecycle experiences that convert, engage, and keep customers coming back. His process is both structured and flexible — rooted in clarity, collaboration, and a deep immersion in each brand’s world.
Every partnership is about fostering long-term customer relationships, optimizing revenue through thoughtful automation, and building retention systems that feel as intentional and expressive as the brands themselves.
Paid Consulting Call
$
150
Hourly Freelance Work
Hourly rate for ad-hoc freelance work
Per hour
$
150
Monthly Retainer
Loyalty & Retention services
Starting at
$
3500
Email Flow Setup
Strategic setup of automated email flows designed to convert browsers into buyers and nurture customer relationships. This includes mapping key journeys like Welcome, Abandoned Cart, Post-Purchase, and Win-Back.
Starting at
$
3500
Email Design
Full-service email creation including copywriting, design, and setup. Each campaign or flow email is crafted to match your brand’s voice and visual identity — from concept and messaging to layout and implementation in Klaviyo.
Starting at
$
3500
Email / SMS Program Audit
A complete review of your Klaviyo account to identify what’s working, what’s not, and where revenue is being left on the table. This includes analyzing flows, campaigns, segmentation, deliverability, and SMS performance.
Starting at
$
Paid Consulting Call
$
150
Hourly Freelance Work
Hourly rate for ad-hoc freelance work
Per hour
$
150
Monthly Retainer
Loyalty & Retention services
Starting at
$
3500
Email Flow Setup
Strategic setup of automated email flows designed to convert browsers into buyers and nurture customer relationships. This includes mapping key journeys like Welcome, Abandoned Cart, Post-Purchase, and Win-Back.
Starting at
$
3500
Email Design
Full-service email creation including copywriting, design, and setup. Each campaign or flow email is crafted to match your brand’s voice and visual identity — from concept and messaging to layout and implementation in Klaviyo.
Starting at
$
3500
Email / SMS Program Audit
A complete review of your Klaviyo account to identify what’s working, what’s not, and where revenue is being left on the table. This includes analyzing flows, campaigns, segmentation, deliverability, and SMS performance.
Starting at
$
Skills
Web Design
Ad Design
Art Direction
Brand Marketing
Creative Direction
Creative Production
Conversion Rate Optimization (CRO)
Digital Marketing
Graphic Design
Email Design
Email Marketing
SMS Marketing
Marketing Strategy
Community Building
Creative Briefing
Creative Strategy
Content Marketing
Retention Strategy
Tools
No items found.
Adobe Photoshop
Adobe Illustrator
Asana
Disco
Yotpo
Social Snowball
Skio
Shopify
Figma
Junip
Leadpages
Mailchimp
Klaviyo
Postscript
Octane AI
Rebuy
Replo
Squarespace Commerce
Industry Experience
Apparel & Accessories
Food & Beverage
Health & Beauty
Smoking & Tobacco Products
Cannabis
Consumer Electronics
Healthcare
Pet Supplies
Jewelry & Watches
Home & Garden
Restaurants & Hospitality
Alcohol
Brand Experience
Boy Smells / Matty Matheson / Little Saints
Case Studies
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| Hire by the hour |  | | |  | |
| Cost | Starting at $50/hr | $90/hr - $200/hr | Starting at $10/hr | $50 - $200k / year | $10 - $50k / mo |
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| Full marketplace visibility | | | | N/A | N/A |
| Minimum Committment | None | $1,500/mo | None | None | 6-12 months |
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Per hour
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Monthly Retainer
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