solve your attribution problems
Manage your Shopify store
solve your attribution problems
Manage your Shopify store
Laura
E-Commerce Manager / Product Manager
San Diego, CA
Free Consulting Calls
Full Time
Reviews
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Laura is the Director of eCommerce at Pepper, where she leads digital product strategy, operations, and global expansion for the brand’s direct-to-consumer and marketplace channels.
Before joining Pepper, Laura directed eCommerce strategy at King & Partners, where she led a team supporting eCommerce management for a portfolio of fashion and lifestyle brands.
Laura is passionate about helping DTC brands scale through a blend of analytics, creativity, and operational excellence. She thrives at the intersection of customer experience and business strategy—translating insights into measurable growth and sustainable digital success.
Paid Consulting Call
$
200
Hourly Freelance Work
Hourly rate for ad-hoc freelance work
Per hour
$
95
Monthly Retainer
eCommerce management of Shopify sites.
Starting at
$
5000
CRO Audit
Full on-site funnel analysis leveraging Shopify and Google Analytics data to diagnose and alleviate drop-off points.
Starting at
$
1000
Starting at
$
Starting at
$
Paid Consulting Call
$
200
Hourly Freelance Work
Hourly rate for ad-hoc freelance work
Per hour
$
95
Monthly Retainer
eCommerce management of Shopify sites.
Starting at
$
5000
CRO Audit
Full on-site funnel analysis leveraging Shopify and Google Analytics data to diagnose and alleviate drop-off points.
Starting at
$
1000
Starting at
$
Starting at
$
Skills
A/B Testing
Business Strategy
Conversion Rate Optimization (CRO)
Customer Experience
Customer Journey Mapping
Data Analytics
Data Insights
Product Analytics
Project Management
Search Engine Optimization (SEO)
User Research
User Testing
Web Analytics
Web Merchandising
Tools
No items found.
Asana
Airtable
Amazon Seller Central
Clarity
Elevar
Figma
Excel
Google Analytics
Google Data Studio
Google Merchant Center
Google Optimize
Google Search Console
Google Tag Manager
Hotjar
Judge Me
Looker
Rebuy
SEMrush
Shopify Plus
Industry Experience
Apparel & Accessories
Footwear
Jewelry & Watches
3rd Party Retailers (Online & Physical)
Agency
Brand Experience
Pepper / SKIMS / Venus et Fleur
Case Studies
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The Starters | Marketerhire | Upwork | Full-time HIre | Agency | |
|---|---|---|---|---|---|
| Time to hire | Less than 24 hours | 3-5 days | 1-2 weeks | 4-12 weeks | 4-12 weeks |
| Hire by the hour |  | | |  | |
| Cost | Starting at $50/hr | $90/hr - $200/hr | Starting at $10/hr | $50 - $200k / year | $10 - $50k / mo |
| Vetting Process | Experience review, interview, sample work, reference check | Experience review, interview | None | N/A | N/A |
| Full marketplace visibility | | | | N/A | N/A |
| Minimum Committment | None | $1,500/mo | None | None | 6-12 months |
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