Justin is a Sr. Media Strategist at Northbeam & helps DTC brands scale profitably by implementing paid social strategy that is both creative and data-driven. He's managed annual media budgets upwards of $30M+ for brands that have included Stitch Fix, Beachwaver, iHerb, Violet Grey, and MeUndies.

Prior to Northbeam, Justin helped a portfolio of 7-8 clients as a Paid Social Manager at Common Thread Collective. For golf client Sun Day Red, he scale d paid social spend by 487% YoY while improving ROAS by 33%. For premium-sock client ONDO, he led a Men's creative+offer strategy that resulted in QoQ growth for the segment from ~7% of revenue to ~53% of revenue while improving the the overall ROAS for Meta by 113% at a 23% higher spend level during Q2 2025.

As a Freelance Consultant, he revamped the performance creative processes and strategy for RMS Beauty which resulted in 3x higher creative output while accomplishing intentional testing of ad angles, personas, and offerings. As a Growth Marketer at Stitch Fix, he took YouTube spend from $0 to $35k/month resulting in profitable lift to all of paid media when analyzing MMM.

Justin is passionate about new customer acquisition strategies, incrementality testing, and creative frameworks that drive measurable growth. He thrives in high-growth environments where creative, analytics, and media buying align for maximum impact on profitable growth.