solve your attribution problems
Unlock affiliate marketing
solve your attribution problems
Unlock affiliate marketing
Catherine
Reviews
Catherine is the Founder of IOA Brands, where she leads a team of women specializing in partnership marketing with a focus on launching, scaling, and optimizing affiliate programs for emerging and established brands.
With over six years of experience in the affiliate and influencer marketing space, Catherine brings a unique dual perspective, having worked on both the content creator/affiliate side and the brand side. This well-rounded background allows her to design performance-driven strategies that align incentives across partners while driving measurable growth.
Catherine holds a Master’s degree in Management from Harvard, where she developed a strong foundation in business strategy and leadership. She is passionate about helping brands unlock the full potential of affiliate marketing by leveraging data, creator relationships, and innovative partnership models to drive sustainable revenue.
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How The Starters Stacks Up:
The Starters | Marketerhire | Upwork | Full-time HIre | Agency | |
|---|---|---|---|---|---|
| Time to hire | Less than 24 hours | 3-5 days | 1-2 weeks | 4-12 weeks | 4-12 weeks |
| Hire by the hour | |||||
| Cost | Starting at $50/hr | $90/hr - $200/hr | Starting at $10/hr | $50 - $200k / year | $10 - $50k / mo |
| Vetting Process | Experience review, interview, sample work, reference check | Experience review, interview | None | N/A | N/A |
| Full marketplace visibility | N/A | N/A | |||
| Minimum Committment | None | $1,500/mo | None | None | 6-12 months |
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