Adaeze is a Paid Social/Growth Marketer where she manages multi-channel campaigns across Meta, TikTok, Pinterest, and Google. She partners with creators, influencers, and creative teams to build performance-driven campaigns that balance data-backed optimization with brand storytelling—consistently improving KPIs like CPA, CVR, and ROAS.

In the past, Adaeze supported the growth of startups such as Kinekt and Likeable Apothekary, where she spearheaded influencer campaigns, developed social strategies from the ground up, and even taught herself tools like Figma to design wireframes and pitch decks when the team needed it. She’s also consulted for wellness, beauty, and lifestyle brands including Pehr, Luminess, Allara health and ION, helping scale their digital presence through influencer programs, creative testing, and paid growth strategies.

Adaeze is passionate about building holistic marketing systems that connect community, creative, and analytics—bridging the gap between performance and brand to drive measurable growth.